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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 8-K/A

(Amendment No. 1)

 

CURRENT REPORT

 

Pursuant to Section 13 or 15(d) of

the Securities Exchange Act of 1934

 

Date of Report (Date of Earliest Event Reported): October 20, 2023

 

OptimizeRx Corporation

(Exact name of registrant as specified in charter)

 

Nevada   001-38543   26-1265381
(State or other jurisdiction
of incorporation)
  (Commission File Number)   (IRS Employer
Identification No.)

 

260 Charles Street, Suite 302, Waltham, MA   02453
(Address of principal executive offices)   (Zip Code)

 

Registrant’s telephone number, including area code: 248.651.6568

 

Not Applicable

(Former name or former address, if changed since last report)

 

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

 

Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
   
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
   
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
   
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 

Securities registered pursuant to Section 12(b) of the Act:

 

Title of each class  

Trading Symbol(s)

  Name of each exchange on which registered
Common Stock, $0.001 Par Value   OPRX   The Nasdaq Capital Market

 

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

 

Emerging growth company

 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

 

 

 

 

 

 

Explanatory Note

 

On October 11, 2023, OptimizeRx Corporation (the “Company” or “OptimizeRx”) entered into a definitive Agreement and Plan of Merger (the “Merger Agreement”) with Healthy Offers, Inc. (d/b/a Medicx Health), a Nevada corporation (“Medicx”), the securityholders of Medicx named therein (the “Securityholders”), and Michael Weintraub, not in his individual capacity, but solely in his capacity as representative, agent and attorney-in-fact of the Securityholders. On October 24, 2023, pursuant to the Merger Agreement, a newly formed wholly-owned subsidiary of the Company consummated the merger with and into Medicx, with Medicx continuing as the surviving company and a wholly-owned subsidiary of the Company (the “Merger”). 

 

On October 25, 2023, OptimizeRx filed with the Securities and Exchange Commission a Current Report on Form 8-K (the “Original Form 8-K”) to report the consummation of the Merger. Among other things, this Amendment No. 1 to the Original Form 8-K amends and supplements Item 9.01 of the Original Form 8-K to provide the financial statements and pro forma financial information required under Items 9.01(a) and (b) of Form 8-K, which were excluded from the Original Form 8-K in reliance on the instructions to such items.

 

1

 

 

Item 9.01. Financial Statements and Exhibits

 

(a) Financial Statements of Businesses Acquired

 

(i) The audited balance sheets of Medicx as of December 31, 2022 and 2021, and the related statements of income, changes in stockholders’ equity and cash flows for the fiscal years ended December 31, 2022 and 2021 are included as Exhibit 99.2 to this report and incorporated by reference herein.

 

(ii) The unaudited balance sheets of Medicx as of June 30, 2023 and December 31, 2022 and the related statements of income, changed in stockholders’ equity and cash flows for the three and six months ended June 30, 2023 and 2022 are included as Exhibit 99.3 to this report and incorporated by reference herein.

 

(b) Pro Forma Financial Information

 

OptimizeRx’s unaudited pro forma combined balance sheet as of June 30, 2023 and pro forma condensed combined statement of operations for the six months ended June 30, 2023 and the year ended December 31, 2022 are included as Exhibit 99.4 to this report and incorporated by reference herein.

 

(d) Exhibits

 

Exhibit Number   Description
     
10.1*+   Common Stock Purchase Agreement dated October 24, 2023, by and among the Company and the Management Investors
     
23.1   Consent of UHY LLP
     
99.1++   Press Release of OptimizeRx dated October 25, 2023
     
99.2   Audited Financial Statements of Medicx as of December 31, 2022 and 2021 and for the fiscal years ended December 31, 2022 and 2021
     
99.3   Unaudited Financial Statements of Medicx as of June 30, 2023 and for the three and six months ended June 30, 2023 and 2022
     
99.4   Unaudited Pro Forma Combined Financial Information of OptimizeRx Corporation
     
104   Cover Page Interactive Data File (embedded within the Inline XBRL document).

 

* Exhibits have been omitted pursuant to Item 601(a)(5) of Regulation S-K. The Company agrees to furnish supplementally a copy of any omitted exhibit to the SEC upon request.
+Previously filed.
++Previously furnished.

 

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SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

  OPTIMIZERX CORPORATION
   
Date: January 5, 2024 By: /s/ Edward Stelmakh
    Name:  Edward Stelmakh
    Title: Chief Financial Officer

 

 

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Exhibit 23.1

 

 

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

 

We consent to the incorporation by reference in the following registration statements on Form S-3 (File No. 333-252844) and Forms S-8 (File Nos. 333-259218; 333-237630; 333-230212, 333-210653 and 333-189439) of OptimizeRx Corporation and Subsidiaries (the "Company") of our report dated December 29, 2023, with respect to the financial statements of Healthy Offers, Inc. as of December 31, 2022 and 2021 and for the years then ended, which is included in this Form 8-K of the Company.

 

UHY LLP

 

Sterling Heights, Michigan

January 5, 2024

Exhibit 99.2

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

HEALTHY OFFERS, INC.

FINANCIAL STATEMENTS

YEARS ENDED DECEMBER 31, 2022 AND 2021

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

1 Independent Auditor’s Report
3 Balance Sheets as of December 31, 2022 and 2021;
4 Statements of Income for the years ended December 31, 2022 and 2021;
5 Statements of Changes in Stockholders’ Equity for the years ended December 31, 2022 and 2021;
6 Statements of Cash Flows for the years ended December 31, 2022 and 2021;
7 Notes to Financial Statements.

 

i

 

 

 

INDEPENDENT AUDITOR’S REPORT

 

To the Board of Directors of

Healthy Offers, Inc.

 

Opinion

 

We have audited the accompanying financial statements of Healthy Offers, Inc. (the Company), which comprise the balance sheets as of December 31, 2022 and 2021, and the related statements of income, stockholders’ equity, and cash flows for the years then ended, and the related notes to the financial statements.

 

In our opinion, the financial statements referred to above present fairly, in all material respects, the financial position of the Company as of December 31, 2022 and 2021, and the results of its operations and its cash flows for the years then ended in accordance with accounting principles generally accepted in the United States of America.

 

Basis for Opinion

 

We conducted our audits in accordance with auditing standards generally accepted in the United States of America (GAAS). Our responsibilities under those standards are further described in the Auditor’s Responsibilities for the Audit of the Financial Statements section of our report. We are required to be independent of the Company and to meet our other ethical responsibilities in accordance with the relevant ethical requirements relating to our audits. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our audit opinion.

 

Responsibilities of Management for the Financial Statements

 

Management is responsible for the preparation and fair presentation of the financial statements in accordance with accounting principles generally accepted in the United States of America, and for the design, implementation, and maintenance of internal control relevant to the preparation and fair presentation of financial statements that are free from material misstatement, whether due to fraud or error.

 

In preparing the financial statements, management is required to evaluate whether there are conditions or events, considered in the aggregate, that raise substantial doubt about the Company’s ability to continue as a going concern within one year after the date that the financial statements are available to be issued.

 

1

 

 

To the Board of Directors of

Healthy Offers, Inc.

Page Two

 

Auditor’s Responsibilities for the Audit of the Financial Statements

 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance but is not absolute assurance and therefore is not a guarantee that an audit conducted in accordance with GAAS will always detect a material misstatement when it exists. The risk of not detecting a material misstatement resulting from fraud is higher than for one resulting from error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal control. Misstatements are considered material if there is a substantial likelihood that, individually or in the aggregate, they would influence the judgment made by a reasonable user based on the financial statements.

 

In performing an audit in accordance with GAAS, we:

 

Exercise professional judgment and maintain professional skepticism throughout the audit.

 

Identify and assess the risks of material misstatement of the financial statements, whether due to fraud or error, and design and perform audit procedures responsive to those risks. Such procedures include examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements.

 

Obtain an understanding of internal control relevant to the audit in order to design audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control. Accordingly, no such opinion is expressed.

 

Evaluate the appropriateness of accounting policies used and the reasonableness of significant accounting estimates made by management, as well as evaluate the overall presentation of the financial statements.

 

Conclude whether, in our judgment, there are conditions or events, considered in the aggregate, that raise substantial doubt about the Company’s ability to continue as a going concern for a reasonable period of time.

 

We are required to communicate with those charged with governance regarding, among other matters, the planned scope and timing of the audit, significant audit findings, and certain internal control related matters that we identified during the audit.

 

 

Sterling Heights, Michigan

December 29, 2023

 

2

 

 

HEALTHY OFFERS, INC.

BALANCE SHEETS

 

   December 31,
2022
   December 31,
2021
 
ASSETS        
Current assets        
Cash and cash equivalents  $4,701,355   $5,125,511 
Short-term investments   1,595,000     
Accounts receivable, net   6,840,793    5,247,376 
Prepaid expenses and other   179,952    115,382 
Employee retention credit receivables   712,779     
Total current assets   14,029,879    10,488,269 
Property and equipment, net   49,092    51,588 
Other assets          
Net deferred tax asset   567,652    311,696 
Investments   2,486,103     
Intangible assets, net   1,241,786    1,229,942 
Operating right-of-use assets, net   234,943    339,302 
Deposits   11,086    10,392 
Total other assets   4,541,570    1,891,332 
TOTAL ASSETS  $18,620,541   $12,431,189 
           
LIABILITIES AND STOCKHOLDERS’ EQUITY          
Current liabilities          
Factoring line of credit  $   $567,742 
Accounts payable – trade   2,460,803    777,347 
Accrued expenses   2,813,961    1,597,887 
Income tax payable   437,725    235,674 
Deferred revenue   270,000    101,771 
Current portion of lease liabilities   113,484    88,958 
Current portion of notes payable       4,386 
Total current liabilities   6,095,973    3,373,765 
Non-current liabilities          
Lease liabilities, net of current portion   151,256    261,246 
Notes payable, net of current portion       145,614 
Total noncurrent liabilities   151,256    406,860 
Total liabilities   6,247,229    3,780,625 
Stockholders’ equity          
Preferred stock, Series A convertible, $0.001 par value, 10,000,000 shares authorized, 166,667 issued and outstanding at December 31, 2022 and December 31, 2021   250    250 
Common stock, $0.001 par value, 20,000,000 shares authorized, 9,951,000 and 9,950,000 shares issued and outstanding at December 31, 2022 and December 31, 2021, respectively   9,951    9,950 
Treasury Stock, $0.001 par value, 25,000 shares held on December 31, 2022 and December 31, 2021   (25)   (25)
Additional paid-in-capital   2,895,929    2,674,293 
Retained earnings   9,467,207    5,966,096 
Total stockholders’ equity   12,373,312    8,650,564 
TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY  $18,620,541   $12,431,189 

 

The accompanying notes are an integral part of these financial statements.

 

3

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF INCOME

 

   For the
year ended
December 31,
2022
   For the
year ended
December 31,
2021
 
         
Net revenue  $28,071,080   $18,549,873 
Cost of revenues, exclusive of depreciation and amortization presented separately below   12,172,546    9,467,667 
Gross profit   15,898,534    9,082,206 
           
Operating expenses          
Selling, general, and administrative   10,520,437    7,673,669 
Depreciation, amortization, and noncash lease expense   298,735    282,430 
Total operating expenses   10,819,172    7,956,099 
Income from operations   5,079,362    1,126,107 
Other income (expense)          
Other income   726,000    - 
Interest Income   33,789    9,710 
Interest expense   (26,461)   (41,596)
Total other income (expense)   733,328    (31,886)
Income before provision for income taxes   5,812,690    1,094,221 
Income tax provision   1,350,329    325,689 
Net income  $4,462,361   $768,532 

 

The accompanying notes are an integral part of these financial statements.

 

4

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY

FOR THE YEARS ENDED DECEMBER 31, 2022 AND 2021

 

   Series A Convertible Preferred Stock   Common Stock   Treasury Stock  

Additional

Paid in

   Retained    
   Shares   Amount   Shares   Amount   Shares   Amount   Capital   Earnings   Total 
Balance December 31, 2020   166,667   $250    9,950,000   $9,950    (25,000)  $(25)  $2,412,445   $5,212,564   $7,635,184 
Stock based compensation expense                           246,848        246,848 
Accretion of preferred stock dividends                           15,000    (15,000)    
Net income                               768,532    768,532 
Balance December 31, 2021   166,667    250    9,950,000    9,950    (25,000)   (25)   2,674,293    5,966,096    8,650,564 
                                              
Equity incentive common shares exercised           1,000    1            2,429        2,430 
Stock based compensation expense                           257,957        257,957 
Preferred stock dividend                           (53,750)   (946,250)   (1,000,000)
Accretion of preferred stock dividends                           15,000    (15,000)    
Net income                               4,462,361    4,462,361 
Balance December 31, 2022   166,667   $250    9,951,000   $9,951   (25,000)  $(25)  $2,895,929   $9,467,207   $12,373,312 

 

The accompanying notes are an integral part of these financial statements.

 

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HEALTHY OFFERS, INC.

STATEMENTS OF CASH FLOWS

 

   For the
year ended
December 31,
2022
   For the
year ended
December 31,
2021
 
CASH FLOWS FROM OPERATING ACTIVITIES:        
Net income  $4,462,361   $768,532 
Adjustments to reconcile net income to cash          
Depreciation and amortization   298,735    282,430 
Stock-based compensation expense   257,957    246,848 
Noncash lease expense   18,894    306 
Deferred income taxes   (255,956)   41,485 
Effects of changes in operating assets and liabilities:          
Accounts receivable   (1,593,417)   2,050,340 
Prepaid expenses and other current assets   (65,264)   36,253 
Employee retention credit receivables   (712,779)    
Accounts payable   1,683,456    (744,325)
Accrued expenses   1,216,074    (1,096,950)
Income taxes payable / receivable   202,051    635,143 
Deferred revenue   168,229    (124,521)
NET CASH PROVIDED BY OPERATING ACTIVITIES   5,680,341    2,095,541 
           
CASH FLOWS USED IN INVESTING ACTIVITIES:          
Purchases of property and equipment   (22,505)   (20,959)
Capitalized software development costs   (285,577)   (457,845)
Purchases of held-to-maturity securities   (4,746,103)    
Proceeds from the sale of held-to-maturity securities   665,000     
NET CASH USED IN INVESTING ACTIVITIES   (4,389,185)   (478,804)
           
CASH FLOWS (USED IN ) / PROVIDED BY FINANCING ACTIVITIES:          
Net advances (payments) on factoring line of credit   (567,742)   189,862 
Payments on notes payable   (150,000)    
Proceeds from exercise of stock options   2,430     
Dividends paid   (1,000,000)    
NET CASH (USED IN) / PROVIDED BY FINANCING ACTIVITIES   (1,715,312)   189,862 
NET (DECREASE) /  INCREASE IN CASH AND CASH EQUIVALENTS   (424,156)   1,806,599 
CASH AND CASH EQUIVALENTS – BEGINNING OF PERIOD   5,125,511    3,318,912 
CASH AND CASH EQUIVALENTS – END OF PERIOD  $4,701,355   $5,125,511 
SUPPLEMENTAL CASH FLOW INFORMATION:          
Cash paid for interest  $33,583   $35,999 
Income taxes paid  $1,405,118   $79,166 
Noncash accretion of preferred stock dividend  $15,000   $15,000 

 

The accompanying notes are an integral part of these financial statements.

 

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HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 1 – ORGANIZATION AND NATURE OF BUSINESS

 

Healthy Offers, Inc. (the Company) is a specialized data-driven company designed to offer advertisers solutions for addressable media in the pharmaceutical and health industries for any cross-channel media campaign. As data and technology are driving enormous change in the structure and economics of media across all channels, the Company was created to assist advertisers in navigating the new landscape. The Company offers the strategic thinking of a boutique agency with addressable audience scale, leverage, and reach. The Company is headquartered in Scottsdale, Arizona.

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

 

Basis of Presentation

 

The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in US dollars.

 

Use of Estimates

 

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Estimates and assumptions have been made in determining the carrying value of assets, depreciable and amortizable lives of tangible and intangible assets, the carrying value of liabilities, the timing of revenue recognition and related revenue share expenses, and inputs used in the calculation of stock based compensation. Actual results could differ from these estimates.

 

Cash and Cash Equivalents

 

The Company considers all highly liquid investments with an original maturity of three months or less to be cash and cash equivalents. Cash and cash equivalents consist of cash on deposit with a bank.

 

Cash is held in depository accounts at financial institutions. The combined account balances at the financial institutions often exceed the Federal Deposit Insurance Corporation (FDIC) insurance coverage of $250,000 and, as a result, there is a concentration of credit risk related to amounts on deposit in excess of FDIC insurance coverage. Management believes, based on the quality of the financial institutions, that the risk is not significant.

 

Investments

 

We account for marketable securities in accordance with ASC 320, “Investments - Debt Securities”, which require that certain debt securities be classified into one of three categories: held-to-maturity, available-for-sale, or trading securities, and depending upon the classification, value the security at amortized cost or fair market value.

 

Fair Value of Financial Instruments

 

Fair value is defined as the price that would be received upon sale of an asset or paid upon transfer of a liability in an orderly transaction between market participants at the measurement date and in the principal or most advantageous market for that asset or liability. The fair value should be calculated based on assumptions that market participants would use in pricing the asset or liability, not on assumptions specific to the entity. In addition, the fair value of liabilities should include consideration of non-performance risk including our own credit risk.

 

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HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

In addition to defining fair value, the disclosure requirements around fair value establish a fair value hierarchy for valuation inputs, which is expanded. The hierarchy prioritizes the inputs into three levels based on the extent to which inputs used in measuring fair value are observable in the market. Each fair value measurement is reported in one of the three levels, which is determined by the lowest level input that is significant to the fair value measurement in its entirety. These levels are:

 

Level 1 – Inputs are based upon unadjusted quoted prices for identical instruments traded in active markets.

 

Level 2 – Inputs are based upon significant observable inputs other than quoted prices included in Level 1, such as quoted prices for identical or similar instruments in markets that are not active, and model-based valuation techniques for which all significant assumptions are observable in the market or can be corroborated by observable market data for substantially the full term of the assets or liabilities.

 

Level 3 – Inputs are generally unobservable and typically reflect management’s estimates of assumptions that market participants would use in pricing the asset or liability. The fair values are therefore determined using model-based techniques that include option pricing models, discounted cash flow models, and similar techniques. The Company’s stock options are valued using level 3 inputs.

 

The Company’s carrying amounts of financial instruments including cash and cash equivalents, investments, accounts receivable, accounts payable, and other current liabilities approximate their fair values due to their short maturities.

 

Accounts Receivable

 

Accounts receivable are reported at realizable value, net of allowances for doubtful accounts, which is estimated and recorded in the period the related revenue is recorded. The Company has a standardized approach to estimate and review the collectability of its receivables based on a number of factors, including the period they have been outstanding. Historical collection and payer reimbursement experience is an integral part of the estimation process related to allowances for doubtful accounts. In addition, the Company regularly assesses the state of its billing operations in order to identify issues, which may impact the collectability of these receivables or reserve estimates. Because the Company’s customers are primarily large well-capitalized companies, historically there has been very little bad debt expense.

 

Management recognizes an allowance for uncollectible accounts that reflects their best estimate of amounts that will not be collected based on management’s assessment of the collectibility of specific customer accounts and the aging of the accounts receivable. If there is a deterioration of a major customer’s credit worthiness or actual defaults are higher than the historical experience, management’s estimates of the recoverability of amounts due the Company could be adversely affected. Management has determined an allowance for doubtful accounts is not required as of December 31, 2022 and 2021.

 

Property and Equipment

 

Property and equipment are stated at historical cost. Depreciation is provided using straight-line methods over the estimated useful lives of the assets ranging from 3 to 7 years. Amortization of leasehold improvements is provided over the shorter of the lease term or the estimated useful lives of the improvements.

 

Software Development

 

Expenditures for software development costs during preliminary project and post-implementation phases are expensed as incurred. Capitalization of internally developed software occurs during the application development stage. Once a project has reached application development, internal and external costs, if direct and incremental, are capitalized until the software is substantially complete and ready to be placed in service. The Company capitalized approximately $285,577 and $457,845 of software development costs during the years ended December 31, 2022 and 2021, respectively. Amortization of software development costs is provided using straight-line methods over the estimated useful life, generally three to five years.

 

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HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Costs incurred related to implementation in a cloud computing arrangement are capitalized and recognized over the expected term of the hosting arrangement, generally five years.

 

Impairment of long-lived assets

 

The Company reviews long-lived assets for impairment whenever events or changes in circumstances indicate the carrying amount of an asset may not be recoverable. Recoverability of assets to be held and used is measured by a comparison of the carrying amount of an asset to future undiscounted net cash flows expected to be generated by the asset. If such assets are considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the assets exceeds the fair value of the assets. Assets to be disposed of are reported at the lower of carrying amount or fair value less costs to sell.

 

Stock-Based Compensation

 

The Company recognizes stock-based compensation expense in the statement of income for share-based awards granted to employees based on their fair values at the time of grant over the vesting period.

 

Revenue Recognition

 

Recognition of revenue requires evidence of a contract, probable collection of proceeds, and completion of substantially all performance obligations. We use a 5-step model to recognize revenue. These steps are: identify the contract with a customer, identify the performance obligations in the contract, determine the transaction price, allocate the transaction price to the performance obligations in the contract, and recognize revenue when or as the performance obligations are satisfied.

 

Revenues are primarily generated from contracts with advertisers for its performance based advertising services, which include the use of data analytics technology and other advertising products and services. Customers typically receive the benefit of the Company’s services as they are performed and substantially all of the Company’s revenue is recognized over time as the services are performed. Solutions include the creation of and access to custom audience data; campaign management, including custom audience targeting; and custom analytics.

 

Under Topic 606, revenue from contracts with customers is measured based on the consideration specified in the contract with the customer, and excludes any sales incentives and amounts collected on behalf of third parties. A performance obligation is a promise in a contract to transfer a distinct good or service to a customer and is the unit of account under Topic 606. We recognize revenue when we satisfy a performance obligation by transferring control over a product or service to a customer. The amount of revenue recognized reflects the consideration we expect to be entitled to in exchange for such products or services.

 

Costs incurred in fulfillment of customer contracts principally consist of the cost of media placements. General and administrative costs are charged to expense as incurred. Deferred revenue consists of billings or cash receipts from customers in advance of providing services.

 

The Company records the accounts receivable and deferred revenue when it has the contractual right to invoice the customer. Deferred revenue is recognized as revenue when obligations on customers contracts are completed. In some instances, the Company collaborates with third parties to perform campaign management. In these instances, the Company provides customer audience data to be used in the execution of media campaigns. Revenue is recorded net of all revenue share agreements and fees. Substantially all revenue is recorded over time as the audience data is accessed and messages are delivered.

 

9

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Contract Balances

 

The timing of revenue recognition, billings and cash collections results in accounts receivable and deferred revenue (contract liabilities) on the balance sheets. Amounts are billed as work progresses in accordance with agreed-upon contractual terms, generally on a monthly basis. However, advance deposits are sometimes received before revenue is recognized, resulting in contract liabilities. These deposits are recorded as deferred revenue on the balance sheets and are recognized as revenue when the services are provided.

 

The following is a summary of the Company’s accounts receivable and contract liabilities:

 

   December 31,
2022
   December 31,
2021
   January 1,
2021
 
Accounts receivable, net  $6,840,793   $5,247,376   $7,297,716 
Deferred revenue   270,000    101,771    226,292 

 

Amounts recorded in deferred revenue are generally recognized within 12 months.

 

Advertising Expenses

 

Advertising and marketing expenses primarily consist of marketing event participation and business promotions. In fulfillment of customer contracts, the Company incurs advertising and marketing expenses. Advertising and marketing costs incurred on behalf of a customer are recorded as cost of sales on a gross basis as the Company is ultimately responsible for paying the expense to the vendor. Advertising and marketing costs presented in the financial statements of $91,868 and $102,715 for the years ended December 31, 2022 and 2021, respectively, are expenses incurred for the benefit of the Company.

 

Income Taxes

 

Deferred income taxes are provided for temporary differences between financial statements and income tax reporting. Temporary differences are differences between the amounts of the assets and liabilities reported for financial statement purposes and their tax bases.

 

Deferred tax assets are recognized for temporary differences that will be deductible in future years’ tax returns and for operating loss and tax credit carryforwards. Deferred tax assets are recognized only if it is more likely than not that a tax position will be realized or sustained upon examination by the relevant taxing authority. A tax position that meets the more likely than not recognition threshold is initially and subsequently measured as the largest amount of tax benefit that ha a greater than 50% likelihood of being realized upon settlement with a taxing authority that has full knowledge of all relevant information.

 

Deferred tax assets are reduced by a valuation allowance if it is deemed more likely than not that some or all of the deferred tax assets will not be realized. Deferred tax liabilities are recognized for temporary differences that will be taxable in the future years’ tax returns.

 

Management believes there are no material uncertain tax positions for which a liability (unrecognized tax benefit) should be recognized. The federal and state income tax returns of the Company from 2019 to 2022 are subject to examination by the Internal Revenue Service and state taxing authorities, generally for three years after they were filed.

 

10

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Recently Issued Accounting Guidance

 

In December 2019, the FASB issued ASU No. 2019-12, Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes. ASU 2019-12 is intended to improve consistent application and simplify the accounting for income taxes. ASU 2019-12 removes certain exceptions to the general principles in Topic 740 and clarifies and amends existing guidance. ASU 2019-12 was effective for us as of January 1, 2021. The adoption of this standard did not have a material effect on our financial position, results of operations, or cash flows.

 

In June 2016, the Financial Accounting Standards Board (the “FASB”) issued ASU 2016-13, Financial Instruments-Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments. ASU 2016-13 provides for a new impairment model that requires measurement and recognition of expected credit losses for most financial assets and certain other instruments, including but not limited to accounts receivable and available for sale debt securities. ASU 2016-13 was effective for us on January 1, 2020. The adoption of this standard did not have a material effect on our financial position, results of operations, or cash flows.

 

Not Yet Adopted

 

ASU Topic 2021-08 Business Combinations (Topic 805), Accounting for Contract Assets and Contract Liabilities from Contracts with Customers, which requires contract assets and contract liabilities acquired in a business combination to be recognized and measured by the acquirer on the acquisition date in accordance with ASC 606, Revenue from Contracts with Customers, as if it had originated the contracts. The standard is effective for the Company’s fiscal year beginning January 1, 2023, with early adoption permitted. The adoption of this standard is not expected to have a material effect on our financial position, results of operations, or cash flows.

 

NOTE 3 – INVESTMENTS

 

We account for marketable securities in accordance with ASC 320, “Investments - Debt Securities”, which require that certain debt securities be classified into one of three categories: held-to-maturity, available-for-sale, or trading securities, and depending upon the classification, value the security at amortized cost or fair market value. At December 31, 2022 and December 31, 2021, we have recorded $4.1 million and $0.0 million, respectively, of held-to-maturity government bonds, U.S. Treasury notes, and certificates of deposit at amortized cost basis. Our held-to-maturity investments have maturity dates between March 2024 and July 2025.

 

   Amortized
Cost
   Gross
Unrealized
Gains
   Gross
Unrealized
Losses
   Fair Value 
Bonds  $3,386,767   $      —   $35,149   $3,351,618 
Treasury notes   550,336        2,264    548,072 
Certificates of deposit   144,000        543    143,457 
Total  $4,081,103   $   $37,956   $4,043,147 

 

11

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 4 – PROPERTY AND EQUIPMENT

 

Property and equipment consisted of the following at December 31:

 

   2022   2021 
Office furniture and equipment  $82,948   $82,948 
Leasehold improvements   118,809    118,809 
Equipment   180,463    157,957 
    382,220    359,714 
Less accumulated depreciation   (333,128)   (308,126)
Property and equipment, net  $49,092   $51,588 

 

Depreciation expense was $25,002 and $38,362 for the years ended December 31, 2022 and 2021, respectively.

 

NOTE 5 – INTANGIBLE ASSETS

 

Intangible assets consisted of the following at December 31:

 

   2022   2021 
Internally developed software  $1,833,892   $1,195,302 
Software development in process   182,892    535,905 
    2,016,784    1,731,207 
Less accumulated amortization   (774,998)   (501,265)
Total  $1,241,786   $1,229,942 

 

Amortization expense was $273,733 and $244,069 for the years ended December 31, 2022 and 2021, respectively.

 

Estimated amortization expense for each of the next five years is as follows:

 

Year Ending December 31  Amount 
2023  $319,113 
2024   278,111 
2025   233,919 
2026   127,719 
2027   100,032 
   $1,058,894 
Software development in process  $182,892 
Total  $1,241,786 

 

12

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 6 – FACTORING LINE OF CREDIT

 

The Company had a $4,000,000 factoring credit facility. The Company, from time to time, submitted selected accounts receivable invoices for the ability to draw up to 90% of the outstanding invoice balance (remaining 10% placed in reserve until the corresponding invoice was paid). Under the factoring arrangement, in addition to having the facility secured by the Company’s accounts receivable, the Company had full liability on any uncollected balances advanced under the facility. Additionally, the Company paid an interest rate at the prime rate plus 3.75%, but not less than 7%, plus a fixed discount of between 0.25%-0.75% depending on the age of the receivable factored and a monthly service charge for the use of the line of credit. As of December 31, 2022 and 2021, the balance due under the factoring credit facility was $0 and $567,742, respectively. The total balance of receivables factored under the agreement as of December 31, 2022 and 2021 was $0 and $1,187,061, respectively. In October 2022, all the outstanding principal and interest was paid in full and the account was closed.

 

NOTE 7 – NOTES PAYABLE

 

On June 14, 2020, the Company received an Economic Injury Disaster Loan (EIDL) from the SBA in the amount of $150,000 under the Small Business Act. The loan bore interest at a fixed rate of 3.75% per annum, had a term of 30 years, and was secured by the assets of the Company. Payment of principal and interest was deferred until 24 months from the date of the note, at which time the balance was scheduled to be repaid in monthly payments of principal and interest totaling $731. During the year ended December 31, 2022, the note balance was paid in full.

 

On April 14, 2020, the Company received a Paycheck Protection Program Loan (“PPP”) from a bank in the amount of $908,400 to fund payroll, rent, utilities, and interest on existing debt. The Company recognized $916,222 of other income related to this agreement during the year ended December 31, 2020, which represents the full principal and interest that would have been payable under the program.

 

NOTE 8 – LEASES

 

During the years ended December 31, 2022 and 2021, we had operating leases for office space in one multi tenant facilities in Scottsdale, Arizona. We also had a vehicle lease which expires January 2024. The Company also had a storage space lease in New York, New York.

 

Lease-related assets, or right-of-use assets, are recognized at the lease commencement date at amounts equal to the respective lease liabilities, adjusted for prepaid lease payments, initial direct costs, and lease incentives received. Lease-related liabilities are recognized at the present value of the remaining contractual fixed lease payments, discounted using our incremental borrowing rate. Amortization of the right of use assets is recognized as non-cash lease expense on a straight-line basis over the lease term, while variable lease payments are expensed as incurred. Short term lease costs include month to month leases and occasional rent for transient meeting and office spaces in shared office space facilities.

 

13

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 8 – LEASES (CONTINUED)

 

For the twelve months ended December 31, 2022 and 2021, the Company’s operating lease cost was $118,180 and $126,308, respectively. Operating lease costs are included in operating expenses within the Company’s statements of income:

 

As of December 31, 2022

  
    
2023 $122,601 
2024  116,651 
2025  38,908 
Total  278,160 
Less: discount  (13,420)
Total lease liabilities $264,740 

 

The weighted average remaining lease term at December 31, 2022 for operating leases is 2.18 years and the weighted average discount rate used in calculating the operating lease asset and liability is 4.47%. Cash paid for amounts included in the measurement of lease liabilities was $99,285 and $140,095 for the twelve months ended December 31, 2022 and 2021, respectively. For the twelve months ended December 31, 2022 and 2021, payments on lease obligations were $118,180 and $126,308, respectively, and amortization on the right of use assets was $104,358 and $108,560, respectively.

 

NOTE 9 – DEFERRED REVENUES

 

Under ASC 606, Revenue from Contracts with Customers, we record revenue when earned, rather than when billed. From time to time, we may invoice the customer prior to being able to recognize the revenue. Amounts billed in advance of revenue recognition are presented as deferred revenue on the balance sheets.

 

The Company has several signed contracts with customers for the distribution of messaging, or other services, which include payment in advance. The payments are not recorded as revenue until the revenue is earned under its revenue recognition policy. Deferred revenue was $270,000 and $101,771 as of December 31, 2022 and December 31, 2021, respectively. The contracts are all short term in nature and all revenue is expected to be recognized within 12 months, or less. The following is a summary of activity for the deferred revenue account during each of the twelve months ended December 31, 2022 and 2021.

 

   2022   2021 
Balance January 1  $101,771   $226,292 
Revenue recognized   (542,027)   (673,127)
Amount collected   710,256    548,606 
Balance December 31  $270,000   $101,771 

 

14

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 10 – STOCKHOLDERS’ EQUITY

 

Series A Convertible Preferred Stock

 

The Company had 10,000,000 shares of preferred stock with 200,000 shares for Series A convertible preferred stock, authorized as of December 31, 2022 and 2021. The shares have a par value of $0.001. The Company issued 166,667 shares of Series A preferred Stock during 2015, at $1.50 per share for a total of $250,000. The stock accrues dividends at 6% per annum, paid quarterly for the first two years. Thereafter, the dividends will accrue and will be payable in preference to any dividends paid on the common stock. During the years ended December 31, 2022 and 2021, the Company recorded an accretion of undeclared dividends of $15,000, which is reflected as an increase in additional paid in capital on the preferred stock.

 

There were dividends of $53,750 paid in 2022. There were no dividends paid in 2021.

 

Each share of Series A convertible preferred Stock is convertible at the option of the holder into one share of common stock. Upon any liquidation, dissolution, or winding up of the Company, after all creditors are paid in full and before any liquidation distribution is made to the holders of common stock, each holder of Series A preferred will be entitled to receive a liquidation preference equal to $2.25 per share, plus accrued and unpaid dividends. As of December 31, 2022, there were $12,500 of undeclared dividends.

 

Common and Treasury Stock

 

The Company has authorized the issuance of 20,000,000 shares, $0.001 par value per share, of which 9,975,000 were issued in connection with a tax-free reorganization and exercise of stock options. During 2019, 25,000 shares were repurchased for $50,000 and are maintained as treasury stock as of December 31, 2022.

 

NOTE 11 – STOCK BASED COMPENSATION

 

Stock Options

 

In September 2012, the Company adopted the Healthy Offers, Inc. 2012 Stock Option Plan Agreement (the 2012 Plan). Under the 2012 Plan, the Company could make grants to employees, officers, directors, consultants, and advisors of the Company. The 2012 Plan included provisions for the issuance of up to 2,000,000 shares of common stock. Vesting terms and the option expiration were specified in each award as granted, with the term not to exceed 10 years.

 

15

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 11 – STOCK BASED COMPENSATION (CONTINUED)

 

In 2015, the Company adopted the 2015 Option Plan (the 2015 Plan). Under the 2015 Plan, awards of the Company’s equity may be granted to officers, employees, directors, and other key persons (including consultants and prospective employees) of the Company to provide such individuals with an incentive for performance to generate returns to Company stockholders. An award is an incentive stock option, or a nonqualified stock option granted pursuant to the 2015 Plan. The Company initially reserved 3,000,000 shares of common stock for issuance under the 2015 Plan. The term of the stock options granted under the Plan may not exceed 10 years.

 

The compensation expense related to options for the years ended December 31, 2022 and 2021 was $257,957 and $246,848, respectively. The fair value of these instruments was calculated using the Black-Scholes option pricing model.

 

During 2021, the Company granted certain performance based stock options, the expense for which will be recorded over time once the achievement of the performance is deemed probable. There was no expense related to these options recorded during the period.

 

Summary information related to the stock option plans are as follows:

 

   2022   2021 
   Options
Outstanding
   Weighted
average
exercise
price
   Options
Outstanding
   Weighted
average
exercise
price
 
Outstanding at beginning of year   1,292,652   $2.15    1,314,872   $2.10 
Granted   720,900    4.73    52,500    3.79 
Exercised   (1,000)   2.43         
Expired or forfeited   (771,354)   2.22    (74,720)   2.43 
Outstanding at end of year   1,241,198   $3.61    1,292,652   $2.15 

 

16

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 11 – STOCK BASED COMPENSATION (CONTINUED)

 

The table below reflects information for the total options outstanding at December 31, 2022

 

    Options Outstanding   Options Exercisable 
Range of Exercise Prices   Number of
Options
   Weighted
average
remaining
contractual life
(years)
   Weighted
average
exercise price
   Options
Exercisable
   Weighted
Average
Remaining
Life (Years)
   Weighted
Average
Exercise Price
 
$1.00    150,000    0.6   $1.00    150,000    0.6   $1.00 
 1.50    12,500    2.8    1.50    12,500    2.8    1.50 
 2.00    102,500    3.6    2.00    102,500    3.6    2.00 
 2.43    192,798    7.1    2.43    87,620    7.0    2.43 
 2.70    10,000    6.1    2.70    10,000    6.1    2.70 
 3.79    167,500    9.1    3.79    17,500    8.7    3.79 
$4.91    605,900    9.7    4.91            4.91 
 Total    1,241,198    7.5   $3.61    380,120    3.5   $1.79 

 

The value of each common stock option granted is estimated on the date of grant using the Black-Scholes method with the following weighted-average assumptions for the years ended December 31:

 

   2022   2021 
Expected Term (Years)   3    6 
Dividend Yield   %   %
Risk-Free Interest Rate   1.99%   1.07%
Volatility   65%   60%

 

A summary of the status of the Company’s nonvested options as of December 31, 2022, and changes during the year ended December 31, 2022, is presented below.

 

Nonvested Options  Options   Weighted
average exercise
price
 
Nonvested at January 1, 2022   361,969   $2.74 
Granted   720,900   $4.73 
Vested   (187,438)  $2.56 
Forfeited   (34,353)  $2.43 
Nonvested at December 31, 2022   861,078   $4.41 

 

There is $1,590,086 of expense remaining to be recognized over a period of approximately 2.5 years related to options outstanding at December 31, 2022.

 

17

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 12 – CONTINGENCIES AND COMMITMENTS

 

The Company has contracts with various media channel and data partners. From time to time the Company enters into arrangements with a partner to acquire minimum amounts of media or data. As of December 31, 2022, the Company had commitments under long term agreements totaling $13.5 million through 2028. Of this total, $3.6 million is due in 2023.

 

The Company is not currently involved in any material legal proceedings.

 

NOTE 13 – INCOME TAXES

 

The provision (benefit) for Federal income tax consists of the following for the years ended December 31, 2022 and 2021:

 

   2022   2021 
Federal income tax benefit (expense) attributable to:        
Current tax expense  $1,606,285   $284,204 
Deferred tax (benefit) expense   (255,956)   41,485 
Total tax expense  $1,350,329   $325,689 

 

Income tax expense differs from the amounts computed by applying the U.S. federal income tax rate of 21 percent to pretax income as a result of the following:

 

   2022   2021 
         
Computed income tax expense at the statutory rate  $1,220,664   $229,786 
State and local income taxes, net of federal income tax   122,712    44,076 
Effect of other permanent differences   53,375    51,838 
Research and development credits   (48,391)    
Other adjustments   1,969    (11)
Total income tax expense  $1,350,329   $325,689 

 

18

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 13 – INCOME TAXES (CONTINUED)

 

The cumulative tax effect of significant items comprising our net deferred tax amount at the expected rate of 21% is as follows as of December 31, 2022 and 2021:

 

   2022   2021 
Deferred Tax Assets        
Research and development credit carryovers  $355,052   $267,906 
Net operating loss carryovers   154,446    190,820 
ERC credit       123,232 
Accruals   104,721    66,109 
Lease liability  - operating   65,311    86,132 
Other   213    15 
Total deferred tax assets   679,743    734,214 
           
Deferred Tax Liabilities          
Intangible assets       (300,773)
Right of use assets   (57,960)   (83,450)
Prepaid expenses and other current assets   (42,020)   (25,607)
Property and equipment   (12,111)   (12,688)
Total deferred tax liabilities   (112,091)   (422,518)
Net deferred tax asset  $567,652   $311,696 

 

In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred tax assets will not be realized. The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible. Management assesses the available positive and negative evidence to estimate if sufficient future taxable income will be generated to use the existing deferred tax assets. On the basis of this evaluation, management believes it is more likely than not that the Company will realize the benefits of its deferred tax assets.

 

Management does not believe that there are significant uncertain tax positions in 2021. There are no interest and penalties related to uncertain tax positions in 2021.

 

NOTE 14 – CONCENTRATIONS

 

For the year ended December 31, 2022, two of the Company’s customers represented approximately 58% of total sales. For the year ended December 31, 2021, three of the Company’s customers represented approximately 65% of total sales. Accounts receivable related to these customers was approximately 56% and 51% of total accounts receivable as of the years ended December 31, 2022 and 2021, respectively.

 

For the year ended December 31, 2022, there were four vendors that represented approximately 79% of cost of sales. For the year ended December 31, 2021, three vendors represented approximately 66% of cost of sales.

 

19

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS

DECEMBER 31, 2022 AND 2021

 

NOTE 15 – GOVERNMENT GRANTS

 

During 2022, the Company qualified to receive Employee Retention Credits (ERC) which are funded from the Internal Revenue Service (IRS). The Company recognized $726,000 of other income related to performance requirements being met and costs being incurred in compliance with the program.

 

Small Business Administration Loan

 

During the year ended December 31, 2021, the Company received full forgiveness for a loan from the U.S. Small Business Administration (“SBA”). According to the rules of the SBA, the Company is required to retain documentation for six years after the date the loan is forgiven or repaid in full, and permit authorized representatives of the SBA, including representatives of its Office of Inspector General, to access such files upon request. Should the SBA conduct such a review and reject all or some of the Company’s judgements pertaining to satisfying conditions of the loan, the Company may be required to adjust previously reported amounts and disclosures in the consolidated financial statements.

 

NOTE 16 – BENEFIT PLAN

 

The Company has a defined contribution 401(k) plan (the Plan) providing for matching contributions of 4%. Employees 21 years of age are eligible to participate in the Plan. The Company incurred expenses related to the matching contributions of $230,171 and $147,413 to the Plan for the years ended December 31, 2022 and 2021, respectively.

 

NOTE 17 – RELATED-PARTY TRANSACTIONS

 

In July 2018, the Company entered into a data licensing agreement with one of the minority owners of the Company which expired July 2023. The agreement required payments based on prescription claims data that ranged from $750,000 to $950,000 per year. The related party also provided ad hoc data reporting to the Company which was contracted on an individual program basis. During the years ended December 31, 2022 and 2021, the Company incurred expenses of approximately $1,419,297 and $1,404,012. The Company had balances due to the related party totaling $699,526 and $579,750 at December 31, 2022 and 2021, respectively, which were included in accrued expenses on the accompanying balance sheets.

 

NOTE 18 – SUBSEQUENT EVENTS

 

In October 2023, the OptimizeRx Corporation acquired 100% of the outstanding shares of Healthy Offers, Inc. (d/b/a Medicx Health), a Nevada corporation. On October 24, 2023, a newly formed wholly-owned subsidiary of OptimizeRx Corporation consummated the merger with and into Medicx Health, with Medicx Health continuing as the surviving company and a wholly-owned subsidiary of OptimizeRx Corporation (the “Merger”). The aggregate merger consideration the Company paid to the securityholders of Medicx at the closing was $95,000,000, subject to certain customary post-acquisition purchase price adjustments.

 

 

20

 

Exhibit 99.3

 

 

 

 

 

 

 

 

 

 

HEALTHY OFFERS, INC.

FINANCIAL STATEMENTS

THREE AND SIX MONTHS ENDED JUNE 30, 2023 AND 2022

 

 

 

 

 

 

 

 

 

 

 

 

 

 

1 Balance Sheets as of June 30, 2023 and December 31, 2022 (unaudited);
2 Statements of Income for the three and six months ended June 30, 2023 and 2022 (unaudited);
3 Statements of Changes in Stockholders’ Equity for the three and six  months ended June 30, 2023 and 2022 (unaudited);
5 Statements of Cash Flows for the six months ended June 30, 2023 and 2022 (unaudited);
6 Notes to Financial Statements (unaudited).

 

i

 

 

HEALTHY OFFERS, INC.

BALANCE SHEETS (UNAUDITED)

 

   June 30,
2023
   December 31,
2022
 
ASSETS        
Current assets        
Cash and cash equivalents  $2,940,782   $4,701,355 
Short-term investments   2,583,272    1,595,000 
Accounts receivable, net   6,696,242    6,840,793 
Prepaid expenses and other   519,097    179,952 
Employee retention credit receivables   212,251    712,779 
Income tax receivable   256,890     
Total current assets   13,208,534    14,029,879 
Property and equipment, net   38,683    49,092 
Other assets          
Net deferred tax asset   567,652    567,652 
Investments   1,759,024    2,486,103 
Intangible assets, net   1,268,146    1,241,786 
Operating right-of-use assets, net   184,254    234,943 
Deposits   9,728    11,086 
Total other assets   3,788,804    4,541,570 
TOTAL ASSETS  $17,036,021   $18,620,541 
           
LIABILITIES AND STOCKHOLDERS’ EQUITY          
Current liabilities          
Accounts payable – trade  $1,242,672   $2,460,803 
Accrued expenses   2,753,214    2,813,961 
Income tax payable       437,725 
Deferred revenue   160,331    270,000 
Current portion of lease liabilities   113,384    113,484 
Total current liabilities   4,269,601    6,095,973 
Non-current liabilities          
Lease liabilities, net of current portion   95,630    151,256 
Total liabilities   4,365,231    6,247,229 
Stockholders’ equity          
Preferred stock, Series A convertible, $0.001 par value, 10,000,000 shares authorized, 166,667 issued and outstanding at June 30, 2023 and December 31, 2022   250    250 
Common stock, $0.001 par value, 20,000,000 shares authorized, 9,951,000 shares issued and outstanding at June 30, 2023 and December 31, 2022   9,951    9,951 
Treasury Stock, $0.001 par value, 25,000 shares held on June 30, 2023 and December 31, 2022   (25)   (25)
Additional paid-in-capital   3,099,627    2,895,929 
Retained earnings   9,560,987    9,467,207 
Total stockholders’ equity   12,670,790    12,373,312 
TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY  $17,036,021   $18,620,541 

 

The accompanying notes are an integral part of these financial statements.

 

1

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF INCOME (UNAUDITED)

 

   For the
three months ended
June 30,
   For the
six months ended
June 30,
 
   2023   2022   2023   2022 
                 
Net revenue  $8,590,206   $5,832,473   $16,618,317   $11,006,016 
Cost of revenues, exclusive of depreciation and amortization presented separately below   3,413,821    2,289,705    7,308,166    4,659,471 
Gross profit   5,176,385    3,542,768    9,310,151    6,346,545 
                     
Operating expenses                    
Selling, general, and administrative   3,425,420    2,441,950    6,357,180    4,403,073 
Depreciation, amortization, and noncash lease expense   95,600    67,390    196,739    134,634 
Total operating expenses   3,521,020    2,509,340    6,553,919    4,537,707 
Income from operations   1,655,365    1,033,428    2,756,232    1,808,838 
Other income (expense)                    
Other income   44,587    899    141,552    1,797 
Interest expense       (8,457)       (19,201)
Total other income (expense)   44,587    (7,558)   141,552    (17,404)
Income before provision for income taxes   1,699,952    1,025,870    2,897,784    1,791,434 
Income tax provision   471,669    244,307    804,019    426,624 
Net income  $1,228,283   $781,563   $2,093,765   $1,364,810 

 

The accompanying notes are an integral part of these financial statements.

 

2

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY

FOR THE THREE AND SIX MONTHS ENDED JUNE 30, 2023 (UNAUDITED)

 

   Series A Convertible Preferred Stock   Common Stock   Treasury Stock   Additional
Paid in
   Retained     
   Shares   Amount   Shares   Amount   Shares   Amount   Capital   Earnings   Total 
Balance December 31, 2022   166,667   $250    9,951,000   $9,951    (25,000)  $(25)  $2,895,929   $9,467,207   $12,373,312 
Preferred stock dividend                               (1,999,985)   (1,999,985)
Stock based compensation expense                           76,344        76,344 
Net income                               865,482    865,482 
Balance March 31, 2023   166,667    250    9,951,000    9,951    (25,000)   (25)   2,972,273    8,332,704    11,315,153 
                                              
Stock based compensation expense                           127,354        127,354 
Net income                               1,228,283    1,228,283 
Balance June 30, 2023   166,667   $250    9,951,000   $9,951    (25,000)  $(25)  $3,099,627   $9,560,987   $12,670,790 

 

The accompanying notes are an integral part of these financial statements.

 

3

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY

FOR THE THREE AND SIX MONTHS ENDED JUNE 30, 2022 (UNAUDITED)

 

   Series A Convertible Preferred Stock   Common Stock   Treasury Stock   Additional
Paid in
   Retained     
   Shares   Amount   Shares   Amount   Shares   Amount   Capital   Earnings   Total 
Balance December 31, 2021   166,667   $250    9,950,000   $9,950    (25,000)  $(25)   2,674,293   $5,966,096   $8,650,564 
Preferred stock dividend                           (53,750)   (946,250)   (1,000,000)
Stock based compensation expense                           73,195        73,195 
Equity incentive common shares exercised           1,000    1            2,429        2,430 
Net income                               583,247    583,247 
Balance March 31, 2022   166,667    250    9,951,000    9,951    (25,000)   (25)   2,696,167    5,603,093    8,309,436 
                                              
Stock based compensation expense                           91,978        91,978 
Net income                               781,563    781,563 
Balance June 30, 2022   166,667   $250    9,951,000   $9,951    (25,000)  $(25)  $2,788,145   $6,384,656   $9,182,977 

 

The accompanying notes are an integral part of these financial statements.

 

4

 

 

HEALTHY OFFERS, INC.

STATEMENTS OF CASH FLOWS

(UNAUDITED)

 

   For the
six months ended
June 30, 2023
   For the
six months ended
June 30, 2022
 
CASH FLOWS FROM OPERATING ACTIVITIES:        
Net income  $2,093,765   $1,364,810 
Adjustments to reconcile net income to net cash provided by operating activities:          
Depreciation and amortization   196,739    134,634 
Stock-based compensation   203,698    165,173 
Noncash lease expense   (5,038)   44,191 
Effects of changes in operating assets and liabilities:          
Accounts receivable   144,551    (885,475)
Prepaid expenses and other assets   (337,787)   (140,880)
Employee retention credit receivables   500,528     
Accounts payable   (1,218,131)   624,310 
Accrued expenses   (60,746)   666,041 
Income taxes payable/receivable   (694,615)   (73,668)
Deferred revenue   (109,669)   104,433 
NET CASH PROVIDED BY OPERATING ACTIVITIES   713,295    2,003,569 
           
CASH FLOWS USED IN INVESTING ACTIVITIES:          
Purchases of property and equipment   (3,564)   (5,727)
Capitalized software development costs   (209,127)   (136,204)
Proceeds from the redemption of held-to-maturity securities   2,274,586     
Purchases of held-to-maturity securities   (2,535,778)    
NET CASH USED IN INVESTING ACTIVITIES   (473,883)   (141,931)
           
CASH FLOWS USED IN FINANCING ACTIVITIES:          
Net advances (payments) on factoring line of credit       102,609 
Payments on notes payable       (150,000)
Proceeds from exercise of stock options       2,430 
Dividends paid   (1,999,985)   (1,000,000)
NET CASH USED IN FINANCING ACTIVITIES   (1,999,985)   (1,044,961)
NET (DECREASE) /  INCREASE IN CASH AND CASH EQUIVALENTS   (1,760,573)   816,677 
CASH AND CASH EQUIVALENTS – BEGINNING OF PERIOD   4,701,355    5,125,511 
CASH AND CASH EQUIVALENTS – END OF PERIOD  $2,940,782   $5,942,188 
SUPPLEMENTAL CASH FLOW INFORMATION:          
Cash paid for interest  $   $26,598 
Income taxes paid  $987,747   $499,867 

 

The accompanying notes are an integral part of these financial statements.

 

5

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 1 – ORGANIZATION AND NATURE OF BUSINESS

 

Healthy Offers, Inc. (the Company) is a specialized data-driven company designed to offer advertisers solutions for addressable media in the pharmaceutical and health industries for any cross-channel media campaign. As data and technology are driving enormous change in the structure and economics of media across all channels, the Company was created to assist advertisers in navigating the new landscape. The Company offers the strategic thinking of a boutique agency with addressable audience scale, leverage, and reach. The Company is headquartered in Scottsdale, Arizona.

 

The consolidated financial statements for the three and six months ended June 30, 2023 and 2022 have been prepared without audit pursuant to the rules and regulations of the United States Securities and Exchange Commission ("SEC"). In the opinion of management, all adjustments necessary to present fairly our financial position at June 30, 2023, and results of operations, changes in stockholders’ equity, and cash flows for the three and six months ended June 30, 2023 and 2022, have been made. Those adjustments consist of normal and recurring adjustments. The balance sheet as of December 31, 2022, has been derived from the audited balance sheet as of that date.

 

Certain information and note disclosures, including a detailed discussion about the Company’s significant accounting policies, normally included in the Company's annual financial statements prepared in accordance with generally accepted accounting principles have been condensed or omitted. These financial statements should be read in conjunction with a reading of the financial statements and notes thereto included in this Form 8-K

 

The results of operations for the three and six months ended June 30, 2023 and 2022, are not necessarily indicative of the results to be expected for the full year.

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

 

Basis of Presentation

 

The financial statements of the Company have been prepared in accordance with generally accepted accounting principles in the United States of America and are presented in United States dollars.

 

Use of Estimates

 

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Estimates and assumptions have been made in determining the carrying value of assets, depreciable and amortizable lives of tangible and intangible assets, the carrying value of liabilities, the timing of revenue recognition and related revenue share expenses, and inputs used in the calculation of stock based compensation. Actual results could differ from these estimates.

 

Cash and Cash Equivalents

 

For purposes of the accompanying financial statements, we consider all highly liquid instruments, consisting of money market accounts, with an initial maturity of three months or less to be cash equivalents.

 

Cash is held in depository accounts at financial institutions. The combined account balances at the financial institutions often exceed the Federal Deposit Insurance Corporation (FDIC) insurance coverage of $250,000 and, as a result, there is a concentration of credit risk related to amounts on deposit in excess of FDIC insurance coverage. Management believes, based on the quality of the financial institutions, that the risk is not significant.

 

6

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Investments

 

We account for marketable securities in accordance with ASC 320, "Investments - Debt Securities", which require that certain debt securities be classified into one of three categories: held-to-maturity, available-for-sale, or trading securities, and depending upon the classification, value the security at amortized cost or fair market value.

 

Fair Value of Financial Instruments

 

Fair value is defined as the price that would be received upon sale of an asset or paid upon transfer of a liability in an orderly transaction between market participants at the measurement date and in the principal or most advantageous market for that asset or liability. The fair value should be calculated based on assumptions that market participants would use in pricing the asset or liability, not on assumptions specific to the entity. In addition, the fair value of liabilities should include consideration of non-performance risk including our own credit risk.

 

In addition to defining fair value, the disclosure requirements around fair value establish a fair value hierarchy for valuation inputs, which is expanded. The hierarchy prioritizes the inputs into three levels based on the extent to which inputs used in measuring fair value are observable in the market. Each fair value measurement is reported in one of the three levels, which is determined by the lowest level input that is significant to the fair value measurement in its entirety. These levels are:

 

Level 1 – Inputs are based upon unadjusted quoted prices for identical instruments traded in active markets.

 

Level 2 – Inputs are based upon significant observable inputs other than quoted prices included in Level 1, such as quoted prices for identical or similar instruments in markets that are not active, and model-based valuation techniques for which all significant assumptions are observable in the market or can be corroborated by observable market data for substantially the full term of the assets or liabilities.

 

Level 3 – Inputs are generally unobservable and typically reflect management’s estimates of assumptions that market participants would use in pricing the asset or liability. The fair values are therefore determined using model-based techniques that include option pricing models, discounted cash flow models, and similar techniques. The Company’s stock options and warrants are valued using level 3 inputs.

 

The Company's carrying amounts of financial instruments including cash and cash equivalents, investments, accounts receivable, accounts payable, and other current liabilities approximate their fair values due to their short maturities.

 

Accounts Receivable

 

Accounts receivable are reported at realizable value, net of allowances for doubtful accounts, which is estimated and recorded in the period the related revenue is recorded. The Company has a standardized approach to estimate and review the collectability of its receivables based on a number of factors, including the period they have been outstanding. Historical collection and payer reimbursement experience is an integral part of the estimation process related to allowances for doubtful accounts. In addition, the Company regularly assesses the state of its billing operations in order to identify issues, which may impact the collectability of these receivables or reserve estimates. Because the Company’s customers are primarily large well-capitalized companies, historically there has been very little bad debt expense.

 

Management recognizes an allowance for uncollectible accounts that reflects their best estimate of amounts that will not be collected based on management's assessment of the collectibility of specific customer accounts and the aging of the accounts receivable. If there is a deterioration of a major customer's credit worthiness or actual defaults are higher than the historical experience, management's estimates of the recoverability of amounts due the Company could be adversely affected. Management has determined an allowance for doubtful accounts is not required as of June 30, 2023 and December 31, 2022.

 

7

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Property and Equipment

 

Property and equipment are stated at historical cost. Depreciation is provided using straight-line methods over the estimated useful lives of the assets ranging from 3 to 7 years. Amortization of leasehold improvements is provided over the shorter of the lease term or the estimated useful lives of the improvements.

 

Software Development

 

Expenditures for software development costs during preliminary project and post-implementation phases are expensed as incurred. Capitalization of internally developed software occurs during the application development stage. Once a project has reached application development, internal and external costs, if direct and incremental, are capitalized until the software is substantially complete and ready to be placed in service. The Company capitalized approximately $109,877 and $209,125 of software development costs during the three and six months ended June 30, 2023, respectively.The Company capitalized approximately $61,551 and $136,204 of software development costs during the three and six months ended June 30, 2022, respectively. Amortization of software development costs is provided using straight-line methods over the estimated useful life, generally three to five years.

 

Costs incurred related to implementation in a cloud computing arrangement are capitalized and recognized over the expected term of the hosting arrangement, generally five years.

 

Impairment of long-lived assets

 

The Company reviews long-lived assets for impairment whenever events or changes in circumstances indicate the carrying amount of an asset may not be recoverable. Recoverability of assets to be held and used is measured by a comparison of the carrying amount of an asset to future undiscounted net cash flows expected to be generated by the asset. IF such assets are considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the assets exceeds the fair value of the assets. Assets to be disposed of are reported at the lower of carrying amount or fair value less costs to sell.

 

Revenue Recognition

 

Recognition of revenue requires evidence of a contract, probable collection of proceeds, and completion of substantially all performance obligations. We use a 5-step model to recognize revenue. These steps are: identify the contract with a customer, identify the performance obligations in the contract, determine the transaction price, allocate the transaction price to the performance obligations in the contract, and recognize revenue when or as the performance obligations are satisfied.

 

Revenues are primarily generated from contracts with advertisers and pharmaceutical companies for its performance based advertising services, which include the use of data analytics technology and other advertising products and services. Customers typically receive the benefit of the Company's services as they are performed and substantially all of the Company's revenue is recognized over time as the services are performed.

 

Under Topic 606, revenue from contracts with customers is measured based on the consideration specified in the contract with the customer, and excludes any sales incentives and amounts collected on behalf of third parties. A performance obligation is a promise in a contract to transfer a distinct good or service to a customer and is the unit of account under Topic 606. We recognize revenue when we satisfy a performance obligation by transferring control over a product or service to a customer. The amount of revenue recognized reflects the consideration we expect to be entitled to in exchange for such products or services.

 

Costs incurred in fulfillment of customer contracts principally consist of the cost of media placements. General and administrative costs are charged to expense as incurred. Deferred revenue consists of billings or cash receipts from customers in advance of providing services.

 

8

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

The Company records the accounts receivable and deferred revenue when it has the contractual right to invoice the customer. Deferred revenue is recognized as revenue when obligations on customers contracts are completed.

 

Contract Balances

 

The timing of revenue recognition, billings and cash collections results in accounts receivable and deferred revenue (contract liabilities) on the balance sheets. Amounts are billed as work progresses in accordance with agreed-upon contractual terms, generally on a monthly basis. However, advance deposits are sometimes received before revenue is recognized, resulting in contract liabilities. These deposits are recorded as deferred revenue on the balance sheets and are recognized as revenue when the services are provided.

 

The following is a summary of the Company's accounts receivable and contract liabilities:

 

   June 30,
2023
   December 31,
2022
 
         
Accounts receivable, net  $6,696,242   $6,840,793 
Deferred revenue  $160,331   $270,000 

 

Amounts recorded in deferred revenue are generally recognized within 12 months.

 

Advertising Expenses

 

Advertising and marketing expenses primarily consist of marketing event participation and business promotions. In fulfillment of customer contracts, the Company incurs advertising and marketing expenses. Advertising and marketing costs incurred on behalf of a customer are recorded as cost of sales on a gross basis as the Company is ultimately responsible for paying the expense to the vendor. Advertising and marketing costs presented in the financial statements of $99,915 and $148,690 for the three and six months ended June 30, 2023, respectively, are expenses incurred for the benefit of the Company. Advertising and marketing costs were $26,627 and $26,897 for the three and six months ended June 30, 2022, respectively.

 

Income Taxes

 

Income taxes are computed using the asset and liability method. Under the asset and liability method, deferred income tax assets and liabilities are determined based on the differences between the financial reporting and tax basis of assets and liabilities and are measured using the currently enacted tax rates and laws. A valuation allowance is provided for the amount of deferred tax assets that, based on available evidence, are not expected to be realized.

 

The Company recognizes the tax benefit from uncertain tax positions if it is more likely than not that the tax positions will be sustained on examination by the tax authorities, based on the technical merits of the position. The tax benefit is measured based on the largest benefit that has a greater than 50% likelihood of being realized upon ultimate settlement. It is the Company’s policy to include interest and penalties related to tax positions as a component of income tax expense.

 

Stock-based Compensation

 

The Company uses the fair value method to account for stock-based compensation. The fair value of the equity instrument is charged directly to compensation expense and additional paid-in capital over the period during which services are rendered. The fair value of each award is estimated on the date of each grant. For options, fair value is estimated using the Black-Scholes option pricing model.

 

9

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

 

Impairment of Long-Lived Assets

 

The Company continually monitors events and changes in circumstances that could indicate carrying amounts of long-lived assets may not be recoverable. When such events or changes in circumstances are present, the Company assesses the recoverability of long-lived assets by determining whether the carrying value of such assets will be recovered through undiscounted expected future cash flows. If the total of the future cash flows is less than the carrying amount of those assets, the Company recognizes an impairment loss based on the excess of the carrying amount over the fair value of the assets. Assets to be disposed of are reported at the lower of the carrying amount or the fair value less costs to sell.

 

Recently Issued Accounting Guidance

 

ASU Topic 2021-08 Business Combinations (Topic 805), Accounting for Contract Assets and Contract Liabilities from Contracts with Customers, which requires contract assets and contract liabilities acquired in a business combination to be recognized and measured by the acquirer on the acquisition date in accordance with ASC 606, Revenue from Contracts with Customers, as if it had originated the contracts. The standard is effective for the Company's fiscal year beginning January 1, 2023, with early adoption permitted. The adoption of this standard did not have a material effect on our financial position, results of operations, or cash flows.

 

NOTE 3 – INVESTMENTS

 

We account for marketable securities in accordance with ASC 320, "Investments - Debt Securities", which require that certain debt securities be classified into one of three categories: held-to-maturity, available-for-sale, or trading securities, and depending upon the classification, value the security at amortized cost or fair market value. At June 30, 2023 and December 31, 2022, we have recorded $4.3 million and $4.1 million, respectively, of held-to-maturity government bonds, U.S. Treasury notes, and certificates of deposit at amortized cost basis. Our held-to-maturity investments have maturity dates between July 2023 and December 2025.

 

June 30, 2023  Amortized
Cost
   Gross
Unrealized Gains
   Gross
Unrealized Losses
   Fair Value 
Bonds  $3,896,317   $   $30,903   $3,865,414 
Treasury notes   301,979    634    1,415    301,198 
Certificates of deposit   144,000        3,009    140,991 
Total  $4,342,296   $634   $35,327   $4,307,603 

 

December 31, 2022  Amortized
Cost
   Gross
Unrealized Gains
   Gross
Unrealized Losses
   Fair Value 
Bonds  $3,386,767   $          —   $35,149   $3,351,618 
Treasury notes   550,336        2,264    548,072 
Certificates of deposit   144,000        543    143,457 
Total  $4,081,103   $   $37,956   $4,043,147 

 

NOTE 4 – LEASES

 

During the six months ended June 30, 2023 and 2022, we had operating leases for office space in one multi tenant facilities in Scottsdale, Arizona. We also had a vehicle lease which expires January 2024. The Company also had a storage space lease in New York, New York.

 

Lease-related assets, or right-of-use assets, are recognized at the lease commencement date at amounts equal to the respective lease liabilities, adjusted for prepaid lease payments, initial direct costs, and lease incentives received. Lease-related liabilities are recognized at the present value of the remaining contractual fixed lease payments, discounted using our incremental borrowing rate. Amortization of the right of use assets is recognized as non-cash lease expense on a straight-line basis over the lease term, while variable lease payments are expensed as incurred. Short term lease costs include month to month leases and occasional rent for transient meeting and office spaces in shared office space facilities.

 

10

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 4 – LEASES (CONTINUED)

 

Operating lease cost was $27,920 and $55,840 for the three and six month periods ended June 30, 2023, respectively, and is included in operating expenses within the Company’s statements of income. Operating lease cost was $30,520 and $62,340 for the three and six month periods ending June 30, 2022.

 

The table below presents the future minimum lease payments to be made under operating leases as of June 30, 2023:

 

As of June 30, 2023    
     
2023  $61,723 
2024   116,651 
2025   38,908 
Total   217,282 
Less: discount   (8,268)
Total lease liabilities  $209,014 

 

The weighted average remaining lease term at June 30, 2023 for operating leases is 1.74 years and the weighted average discount rate used in calculating the operating lease asset and liability is 4.48%. Cash paid for amounts included in the measurement of lease liabilities was $60,878 and $38,831 for the six months ended June 30, 2023 and 2022, respectively, and amortization on the right of use assets was $50,690 and $54,980, respectively.

 

NOTE 5 – REVENUES

 

Under ASC 606, Revenue from Contracts with Customers, we record revenue when earned, rather than when billed. From time to time, we may record revenue based on our revenue recognition policies in advance of being able to invoice the customer, or we may invoice the customer prior to being able to recognize the revenue. Amounts billed in advance of revenue recognition are presented as deferred revenue on the condensed consolidated balance sheets.

 

The Company has several signed contracts with customers for the distribution of messaging, or other services, which include payment in advance. The payments are not recorded as revenue until the revenue is earned under its revenue recognition policy. Deferred revenue was $160,331 and $270,000 as of June 30, 2023 and December 31, 2022, respectively. The contracts are all short term in nature and all revenue is expected to be recognized within 12 months, or less. Following is a summary of activity for the deferred revenue account for each of the six months ended June 30, 2023 and 2022.

 

   2023   2022 
Balance January 1  $270,000   $101,771 
Revenue recognized   (439,357)   (202,684)
Amount collected   329,688    307,117 
Balance June 30  $160,331   $206,204 

 

NOTE 6 – STOCKHOLDERS’ EQUITY

 

Series A Convertible Preferred Stock

 

The Company authorized and issued 166,667 shares of Series A Convertible Preferred Stock during 2015, at $1.50 per share for a total of $250,000. The shares have a par value of $0.001 per share. The stock accrues dividends at 6% per annum, paid quarterly for the first two years. Thereafter, the dividends will accrue and will be payable in preference to any dividends paid on the common stock.

 

11

 

 

HEALTHY OFFERS, INC.

NOTES TO THE FINANCIAL STATEMENTS (UNAUDITED)

JUNE 30, 2023 AND 2022

 

NOTE 6 – STOCKHOLDERS’ EQUITY (CONTINUED)

 

Each share of Series A Convertible Preferred Stock is convertible at the option of the holder into one share of common stock. Upon any liquidation, dissolution, or winding up of the Company, after all creditors are paid in full and before any liquidation distribution is made to the holders of common stock, each holder of Series A Convertible preferred will be entitled to receive a liquidation preference equal to $2.25 per share, plus accrued and unpaid dividends.

 

The Company paid dividends of $1,999,985 and $1,000,000 during the six months ended June 2023 and 2022, respectively.

 

Common Stock

 

The Company has authorized the issuance of 20,000,000 shares, $0.001 par value per share, of which 9,975,000 were issued in connection with a tax-free reorganization and exercise of stock options. During 2019, 25,000 shares were repurchased for $50,000 and are maintained as treasury stock as of June 30, 2023 and December 31, 2022, respectively.

 

NOTE 7 – STOCK BASED COMPENSATION

 

Stock Options

 

Compensation expense related to options for the three and six months ended June 30, 2023 was $127,354 and $203,698, respectively. The Compensation expense related to options for the three and six months ended June 30, 2022 was $91,978 and $165,173, respectively. The fair value of these instruments was calculated using the Black-Scholes option pricing model. There is $1,462,236 of remaining expense related to unvested options to be recognized in the future over a weighted average period of 1.6 years. During the six months ended June 30, 2022, 1,000 stock options were exercised in exchange for 1,000 shares of the common stock.

 

NOTE 8 – COMMITMENTS AND CONTINGENCIES

 

The Company has contracts with various media channel and data partners. From time to time the Company enters into arrangements with a partner to acquire minimum amounts of media or data. As of June 30, 2023 the Company had commitments totaling $11.7 million through 2028.

 

Litigation

 

The Company is not currently involved in any material legal proceedings.

 

NOTE 9 – INCOME TAXES

 

The Company reported tax expense of $471,669 and $244,307 at effective tax rates of 27.75% and 23.81% for the three months ended June 30, 2023 and 2022, respectively. The effective tax rate for the three months ended June 30, 2023 and 2022, respectively reflect the impact of certain permanent differences that are not deductible for tax purposes.

 

The Company reported tax expense of $804,019 and $426,624 at effective tax rates of 27.75% and 23.81% for the six months ended June 30, 2023 and 2022, respectively. The effective tax rate for the six months ended June 30, 2023 and 2022, respectively reflect the impact of certain permanent differences that are not deductible for tax purposes.

 

NOTE 10 – RELATED-PARTY TRANSACTIONS

 

In July 2018, the Company entered into a new data licensing agreement with the related party which expires July 2023. The agreement requires payments based on prescription claims data that range from $750,000 to $950,000 per year. The related party also provided ad hoc data reporting to the Company which was contracted on an individual program basis. During the three and six month periods ended June 30, 2023, the Company incurred expenses of approximately $388,500 and $851,000, respectively. During the three and six month periods ended June 30, 2022, the Company incurred expenses of approximately $418,500 and $695,000, respectively. The Company had balances due to the related party totaling $786,082 and $699,526 at June 30, 2023 and December 31, 2022, respectively, which were included in accrued expenses on the accompanying balance sheets.

 

NOTE 11 – SUBSEQUENT EVENTS

 

In October 2023, the OptimizeRx Corporation acquired 100% of the outstanding shares of Healthy Offers, Inc. (d/b/a Medicx Health), a Nevada corporation. On October 24, 2023, a newly formed wholly-owned subsidiary of OptimizeRx Corporation consummated the merger with and into Medicx Health, with Medicx Health continuing as the surviving company and a wholly-owned subsidiary of OptimizeRx Corporation (the "Merger"). The aggregate merger consideration the Company paid to the securityholders of Medicx at the closing was $95,000,000, subject to certain customary post-acquisition purchase price adjustments.

 

 

12

 

 

Exhibit 99.4

 

UNAUDITED PRO FORMA CONDENSED COMBINED FINANCIAL INFORMATION

 

Unless the context otherwise requires, the “Company” refers to OptimizeRx Corporation, a Nevada Corporation and “Medicx” refers to Healthy Offers, Inc., a Nevada corporation d/b/a Medicx Health.

 

Description of the Business Combination 

 

On October 24, 2023, as a result of the previously announced Agreement and Plan of Merger (the “Merger Agreement”) dated October 11, 2023, the Company’s newly created subsidiary (“Merger Sub”) was merged into Medicx, with Medicx remaining as the surviving entity and a wholly-owned subsidiary of the Company (the “Merger”).

 

In connection with the Merger, each share of Medicx stock, both preferred and common, issued and outstanding prior to the Merger was automatically cancelled and extinguished and converted into the right to receive a portion of the merger consideration. In addition each vested Medicx option was cancelled and automatically converted into the right to receive a cash payment equal to (i) the excess of the per-share merger consideration over the applicable exercise price of such option, multiplied by (ii) the number of shares of Medicx common stock subject to such option.

 

OptimizeRx is considered to be the accounting acquirer, as further discussed in “Note 1 — Basis of Presentation” of this unaudited pro forma condensed combined financial information.

 

The unaudited pro forma condensed combined financial statements are presented for informational purposes only, in accordance with Article 11 of Regulation S-X and are not intended to represent or to be indicative of the income or financial position that the Company would have reported had the Merger been completed as of the dates set forth in the unaudited pro forma condensed combined financial statements due to various factors. The unaudited pro forma condensed combined statement of financial position does not purport to represent the future financial position of the Company and the unaudited pro forma condensed combined statements of operations do not purport to represent the future results of operations of the Company.

 

The unaudited pro forma condensed combined balance sheet as of June 30, 2023 combines the historical unaudited condensed balance sheet of the Company as of June 30, 2023 and the historical unaudited balance sheet of Medicx as of June 30, 2023 on a pro forma basis as if the Merger had been consummated on June 30, 2023. The unaudited pro forma condensed combined statement of operations for the six months ended June 30, 2023 and the unaudited pro forma condensed statement of operations for the year ended December 31, 2022 combines the historical condensed statement of operations of the Company for the six months ended June 30, 2023 and the year ended December 31, 2022 and the historical statement of operations of Medicx for the same periods on a pro forma basis as if the Merger had been consummated on January 1, 2022.

 

The unaudited pro forma condensed combined financial information does not give effect to any anticipated synergies, operating efficiencies, tax savings, or cost savings that may be associated with the Merger.

 

 

 

The unaudited pro forma condensed combined financial information is presented to illustrate the estimated effects of the Merger, and should be read in conjunction with the following:

 

The audited financial statements of the Company included in its annual report, on Form 10-K, for the year ended December 31, 2022, filed with the Commission on March 10, 2023.

 

The unaudited financial statements for the six months ended June 30, 2023, included in the Company’s quarterly report, on Form 10-Q, for the quarter ending June 30, 2023, filed with the Commission on August 14, 2023.

 

The audited financial statements of Medicx as of and for the year ended December 31, 2022 and the unaudited financial statements as of and for the six months ended June 30, 2023, included in this Form 8-K/A.

 

The sections entitled “Management’s Discussion and Analysis of Financial Condition and Results of Operations” included in the Company’s annual report, on Form 10-K, for the year ended December 31, 2022, and quarterly report, on Form 10-Q, for the quarter ended June 30, 2023, filed with the Commission on March 10, 2023 and August 14, 2023, respectively. 

 

Management Investor Shares 

 

As previously disclosed, certain members of Medicx’s management team (“Management Investors”) agreed to use a portion of the consideration received to purchase, in the aggregate, approximately $10.5 million of the Company’s common stock. On October 24, 2023, at the closing of the Merger, each Management Investor executed a common stock purchase agreement (the “Subscription Agreement”). Pursuant to the Subscription Agreement, the Company issued 1,444,581 shares of its common stock in the aggregate to the Management Investors.

 

The fair value of these shares, $12.1 million, based on the quoted market price as of the date of the Merger, has been included in the calculation of the fair value of the consideration transferred in connection with the Merger.

 

Term Loan

 

A portion of the cash purchase price was funded through debt financing. The financing agreement provides for a term loan in the aggregate principal amount of $40,000,000. The term loan is repayable in quarterly installments on the last business day of each fiscal quarter commencing on December 31, 2023 in an amount equal to 1.25% of the principal amount. The outstanding unpaid principal amount of the term loan, and all accrued and unpaid interest thereon, shall be due and payable on the earliest of (i) the fourth (4th) anniversary of the closing of the financing agreement and funding of the term loan and (ii) the date on which the term loan is declared due and payable pursuant to the terms of the financing agreement. The term loan bears a variable interest rate which is currently priced at 14.12%.

 

The Company incurred debt issuance costs of $2.1 million in connection with the term loan. These costs are being amortized as interest expense on a straight line basis over the life of the term loan.

 

2

 

 

UNAUDITED PRO FORMA CONDENSED COMBINED BALANCE SHEET AS OF JUNE 30, 2023

 

   OptimizeRx (Historical)   Medicx (Historical)   Transaction Accounting Adjustments   Notes   Pro Forma Combined 
 
ASSETS                    
Current assets                    
Cash and cash equivalents  $9,808,330   $2,940,782   $37,895,000    A.   $16,552,547 
            (31,150,783)   B.     
            (2,940,782)   D.     
Short-term investments   52,931,831        (52,931,831)   B.     
Investments       2,583,272    (2,583,272)   D.     
Accounts receivable, net   18,281,133    6,696,242             24,977,375 
Prepaid expenses and other   4,052,729    519,097             4,571,826 
Employee retention credit receivables       212,251             212,251 
Income tax receivable       256,890             256,890 
Total current assets   85,074,023    13,208,534    (51,711,668)        46,570,889 
Property and equipment, net   140,968    38,683             179,651 
Other assets                         
Goodwill   22,673,820        53,871,208    C.    76,545,028 
Customer relationships           34,800,000    C.    34,800,000 
Technology assets, net   8,366,375    1,268,146    200,000    D.    8,566,375 
            (1,268,146)   C.      
Patent rights, net   1,831,839        9,300,000    C.    11,131,839 
Operating right-of-use assets, net   14,544    184,254             198,798 
Other intangible assets, net   3,223,305        6,100,000    C.    9,323,305 
Net deferred tax asset       567,652    (567,652)   D.     
Investments       1,759,024    (1,759,024)   D.     
Deposits       9,728             9,728 
Total other assets   36,109,883    3,788,804    100,676,386         140,575,073 
Total Assets  $121,324,874   $17,036,021   $48,964,718        $187,325,613 
                          
LIABILITIES AND STOCKHOLDERS’ EQUITY                         
Current liabilities                         
Current portion of long-term debt  $   $   $2,000,000    A.   $2,000,000 
Accounts payable – trade   817,779    1,242,672             2,060,451 
Accrued expenses   1,503,477    2,753,214             4,256,691 
Revenue share payable   2,722,127                 2,722,127 
Current portion of lease liabilities   14,545    113,384             127,929 
Deferred revenue   451,787    160,331             612,118 
Total current liabilities   5,509,715    4,269,601    2,000,000         11,779,316 
Non-current liabilities                         
Long-term debt, less current portion           35,895,000    A.    35,895,000 
Deferred tax liability           11,649,382    C.    11,649,382 
Lease liabilities, net of current portion       95,630             95,630 
Total liabilities   5,509,715    4,365,231    49,544,382         59,419,328 
Commitments and contingencies                         
Stockholders’ equity                         
Preferred Stock, Series A Convertible       250    (250)   C.     
Preferred stock, $0.001 par value, 10,000,000 shares authorized, none issued and outstanding OptimizeRx (Historical) and Pro Forma Combined                     
Common stock, $0.001 par value, 166,666,667 shares authorized, 18,376,771 and 19,821,352 shares issued OptimizeRx (Historical) and Pro Forma Combined, respectively   18,377    9,951    (9,951)   C    19,822 
            1,445    B     
Treasury stock, $0.001 par value, 1,741,397 and 1,214,398 shares held OptimizeRx (Historical) and Pro Forma Combined, respectively   (1,741)   (25)   25    C.    (1,741)
Additional paid-in-capital   173,049,784    3,099,627    12,089,681    B.    185,139,465 
            (3,099,627)   C.     
Accumulated deficit   (57,251,261)   9,560,987    (9,560,987)   C.    (57,251,261)
Total stockholders’ equity   115,815,159    12,670,790    (579,664)        127,906,285 
Total Liabilities and Stockholder’s Equity  $121,324,874   $17,036,021   $48,964,718        $187,325,613 

 

3

 

 

UNAUDITED PRO FORMA CONDENSED COMBINED STATEMENT OF OPERATIONS FOR THE SIX MONTHS ENDED JUNE 30, 2023

 

   OptimizeRx (Historical)   Medicx (Historical)  

Transaction

Accounting

Adjustments

   Notes  

Pro Forma

Combined

 
 
Net revenue  $26,821,076   $16,618,317   $        $43,439,393 
Cost of revenues, exclusive of depreciation and amortization presented separately below   11,562,766    7,308,166             18,870,932 
Gross profit   15,258,310    9,310,151             24,568,461 
                          
Operating expenses                         
General and administrative expenses   26,274,669    6,357,180             32,631,849 
Depreciation, amortization and noncash lease expense   928,695    196,739    1,950,000    AB.    2,892,668 
            (182,766)   AC.     
Total operating expenses   27,203,364    6,553,919    1,767,234         35,524,517 
Income (loss) from operations   (11,945,054)   2,756,232    (1,767,234)        (10,956,056)
Other income (expense)                         
Interest expense           (3,175,527)   AA.    (3,175,527)
Interest income   1,385,891    141,552    (141,552)   AD.    1,385,891 
Income (loss) before provision for income taxes   (10,559,163)   2,897,784    (5,084,313)        (12,745,692)
Income tax provision       804,019    (804,019)   AE.     
Net income (loss)  $(10,559,163)  $2,093,765   $(4,280,294)       $(12,745,692)
Weighted average number of shares outstanding – basic   17,043,793        1,444,581         18,488,374 
Weighted average number of shares outstanding – diluted   17,043,793        1,444,581         18,488,374 
Loss per share – basic  $(0.62)               $(0.69)
Loss per share – diluted  $(0.62)               $(0.69)

 

4

 

 

UNAUDITED PRO FORMA CONDENSED COMBINED STATEMENT OF OPERATIONS FOR THE YEAR ENDED DECEMBER 31, 2022

 

   OptimizeRx (Historical)   Medicx (Historical)  

Transaction

Accounting

Adjustments

   Notes 

Pro Forma

Combined

 
 
Net revenue  $62,450,156   $28,071,080          $90,521,236 
Cost of revenues, exclusive of depreciation and amortization presented separately below   23,483,336    12,172,546           35,655,882 
Gross profit   38,966,820    15,898,534           54,865,354 
                        
Operating expenses                       
General and administrative expenses   49,235,529    10,520,437           59,755,966 
Depreciation, amortization and noncash lease expense   2,022,029    298,735    3,900,000   AB.   5,947,031 
              (273,733)  AC.     
Total operating expenses   51,257,558    10,819,172    3,626,267       65,702,997 
Income (loss) from operations   (12,290,738)   5,079,362    (3,626,267)      (10,837,643)
Other income (expense)                       
Interest expense       (26,461)   (6,351,054)  AA.   (6,377,515)
Interest income   852,298    33,789    (33,789)  AD.   852,298 
Other income       726,000            726,000 
Total other income (expense)   852,298    733,328    (6,384,843)      (4,799,217)
Loss before provision for income taxes   (11,438,440)   5,812,690    (10,011,110)      (15,636,860)
Income tax provision       1,350,329    (1,350,329)   AE.    
Net income (loss)  $(11,438,440)  $4,462,361   $(8,660,781)     $(15,636,860)
Weighted average number of shares outstanding – basic   17,783,992        1,444,581       19,228,573 
Weighted average number of shares outstanding – diluted   17,783,992        1,444,581       19,228,573 
Loss per share – basic  $(0.64)             $(0.81)
Loss per share – diluted  $(0.64)             $(0.81)

 

5

 

 

NOTES TO UNAUDITED PRO FORMA CONDENSED COMBINED FINANCIAL INFORMATION

 

Note 1. Basis of Presentation

 

In accordance with ASC 805 - Business Combination, the Company will be considered as the acquirer for financial reporting purposes. Accordingly, for accounting purposes, the Company will record the assets and, identifiable intangibles acquired and liabilities assumed in the Merger at their fair values at the date of acquisition. Any remaining purchase price not allocated to these items will be recorded as goodwill.

 

The unaudited pro forma condensed combined balance sheet as of June 30, 2023, gives pro forma effect to the Merger as if it had occurred on June 30, 2023. The unaudited pro forma condensed combined statement of operations for the six months ended June 30, 2023, and for the year ended December 31, 2022, gives pro forma effect to the Merger as if it had been completed on January 1, 2022. These periods are presented on the basis of the Company as the accounting acquirer.

 

The pro forma adjustments reflecting the consummation of the Merger and related transactions are based on certain currently available information and certain assumptions and methodologies that the Company believes are reasonable under the circumstances. The unaudited condensed pro forma adjustments, which are described in the accompanying notes, may be revised as additional information becomes available and is evaluated. Therefore, it is likely that the actual adjustments will differ from the pro forma adjustments, and it is possible the differences may be material. The Company believes that its assumptions and methodologies provide a reasonable basis for presenting all of the significant effects of the Merger and related transactions based on information available to management at the time and that the pro forma adjustments give appropriate effect to those assumptions and are properly applied in the unaudited pro forma condensed combined financial information.

 

The unaudited pro forma condensed combined financial information does not give effect to any anticipated synergies, operating efficiencies, tax savings, or cost savings that may be associated with the Merger. The unaudited pro forma condensed combined financial information is not necessarily indicative of what the actual results of operations and financial position would have been had the Merger and related transactions taken place on the dates indicated, nor are they indicative of the future consolidated results of operations or financial position of the Company. They should be read in conjunction with the historical financial statements and notes thereto of the Company and Medicx.

 

Note 2. Accounting Policies

 

In connection with the consummation of the Merger, management is performing a comprehensive review of the two entities’ accounting policies. As a result of the review, management may identify differences between the accounting policies of the two entities which, when conformed, could have a material impact on the financial statements of the Company. Based on its initial analysis, management did not identify any differences that would have a material impact on the unaudited pro forma condensed combined financial information. As a result, the unaudited pro forma condensed combined financial information does not assume any differences in accounting policies. 

 

Note 3. Preliminary Purchase Price Allocation and Intangible Assets

 

The following table summarizes the components of the purchase consideration.

 

Base purchase price  $95,000,000 
Cash adjustment   950,000 
Working capital adjustment   (1,433,193)
Management investment in common stock   (10,434,193)
Net cash transferred   84,082,614 
Fair value of common stock transferred   12,091,126 
Fair value of consideration transferred  $96,173,740 

 

6

 

 

A preliminary allocation of the purchase consideration to the estimated fair value of the assets acquired and liabilities assumed by the Company in connection with the Merger is as follows:

 

   Medicx (Historical)   Estimated useful life 
Assets Acquired        
Accounts receivable, net  $6,696,242           
Prepaid expenses and other   988,238     
Property and equipment, net   38,683     
Right of use assets   184,254     
Customer relationship intangible   34,800,000   15 years 
Patent intangible   9,300,000   10 years 
Trademark intangible   6,100,000   10 years 
Technology intangible   200,000     
Deposits   9,728     
    58,317,145     
Liabilities Assumed         
Accounts payable   1,242,672     
Accrued Expenses   2,753,214     
Lease liabilities   209,014     
Deferred revenue   160,331     
Deferred tax liabilities   11,649,382     
    16,014,613     
Goodwill   53,871,208     
Fair value of consideration transferred  $96,173,740     

 

The pro-forma purchase price allocation presented above is preliminary and, as a result, the amounts presented could change materially when the purchase price allocation is finalized.

 

Note 4. Adjustments to Unaudited Pro Forma Condensed Combined Financial Statements

 

The adjustments included in the unaudited pro forma condensed combined balance sheet as of June 30, 2023, are as follows: 

 

A. Reflects the issuance of the $40 million term loan, net of debt issuance costs of $2.1 million.
   
B. Represents the net cash payment of $84.1 million and issuance of 1,444,581 shares of the Company’s common stock in connection with the Merger and the agreement with the Management Investors to use a portion of the Merger consideration received to purchase, in the aggregate, approximately $10.4 million of the Company’s common stock.
   
C. Reflects preliminary purchase price allocation and elimination of Medicx’s historical shareholders’ equity.
   
D. Reflects elimination of assets not included in the Merger and elimination of historical balance of Medicx intangibles, which were recorded at fair value in C. above.

 

7

 

 

The pro forma adjustments included in the unaudited pro forma condensed combined statement of operations for year ended December 31, 2022 and for the six month period ended June 30, 2023 are as follows:

 

AA. Represents interest payable on the term loan.

 

AB. Represents the amortization of the identifiable intangibles acquired in the Merger.

 

AC. Represents elimination of the amortization of Medicx’s historical intangibles.

 

AD. Represents elimination of interest income as Medicx’s historical cash and investments balances did not transfer in the Merger.

 

AE. Represents the reversal of Medicx’s historical tax provision due to the combined net loss position.

 

The Company’s net deferred tax assets as of June 30, 2023, are subject to a full valuation allowance, therefore the Condensed Combined Statements of Operation do not reflect any income tax benefit that may arise from the adjustments in AA above.

 

Note 5. Loss per Share

 

Loss per share was calculated using the Company’s historical weighted average basic and diluted shares outstanding for the periods ended December 31, 2022, and June 30, 2023, adjusted for the impact of 1,444,581 shares issued to the Management Investors in connection with the Merger, assuming the shares were outstanding since January 1, 2022.

 

As the Merger related transactions are being reflected as if they had occurred at the beginning of the periods presented, the calculation of weighted average shares outstanding for basic and diluted loss per share assumes that the shares issuable to the Management Investors have been outstanding for the entirety of all periods presented.

 

 

8